Extend Your Org’s Reach — At No Cost
I’m a big proponent of engaging your base to increase the impact of your communications (and impact). Communications-wise, help usually takes one of two forms: spreading the word (engaging their...
View ArticleMake It Easy to Spread the Word (Case Study)
Your supporters and partners are one of the most productive marketing channels you have, and one of the least expensive. But I see so few orgs that ask supporters to spread the word on vital asks, and...
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